Sustainable SEO

for small businesses

SEO, Simplified.

You’ve heard that Search Engine Optimization is crucial to getting new customers to your website—but everything you read about SEO seems complex and technical.

That’s why I developed my all new coaching program: Sustainable SEO for Small Businesses. In this group coaching program, I’ll teach you the simple strategies that will make a big difference when it comes to SEO for your small business.

The best part? After this 8 week program, you’ll have a simple, effective SEO strategy that you can actually manage on an ongoing basis, increasing your website traffic without taking hours of your time!

Ready to be a part of Sustainable SEO for Small Businesses?

How it Works

In this 8 week coaching program, I’ll provide group training as well as one-on-one coaching, so you’ll have both the SEO education and the specific-to-your-business strategies you need to succeed!

This program consists of:

  • Four live training sessions (90 minutes each)
  • Worksheets and homework to implement the lessons of each training
  • Four one-on-one strategy calls (30 minutes each)
  • Two group q&a calls (60 minutes each)
  • A private Google group to ask questions and get support between calls
  • Accountability and guidance to help you implement lessons along the way

Walk Away with a Plan for Success

After completing Sustainable SEO for Small Businesses, you’ll have a clear, simplified plan to improve your online presence in a sustainable way!

Once you’ve completed this program, you will…

  • have a search engine optimized website, loaded with keywords that work for you
  • know how to optimize your existing online presence for search engines, along with any new profiles you add in the future
  • understand how to use Google’s free tools to track your success and test new strategies
  • gain confidence implementing SEO on your website long after the program ends
All of which means you can expect increased online credibility, more traffic, and more conversions for your business!

8 Week Group Coaching Schedule


Wednesday, May 12

  • Live training: Keyword + Content Strategy


Week of May 17

  • Complete homework
  • 1-on-1 strategy call


Wednesday, May 26

  • Live training: Website SEO 101


Week of May 31

  • Complete homework
  • 1-on-1 strategy call
  • Group q&a call


Wednesday, June 9

  • Live training: Online Profile Optimization


Week of June 14

  • Complete homework
  • 1-on-1 strategy call


Wednesday, June 23

  • Live training: Website Analytics


Week of June 28

  • Complete homework
  • 1-on-1 strategy call
  • Group q&a call

Topics Covered

Keyword + Content Strategy

Learn how to identify valuable keywords for your business and which types of website content work best to attract your ideal audience in search engines.

Website SEO 101

Get familiar with the key website elements that factor into how search engines understand your content and how to best optimize them.

Online Profile Optimization

Optimize your online business listings to get more visibility in search engines, build up your credibility online, and convert more searches into paying clients.

Website Analytics

Understand how to use data from Google Analytics and Google Search Console to create more effective content and online marketing strategies moving forward.

Is This Program Right for Me?

I developed this program for small business owners who want to learn more about SEO and be able to implement it on their own, with some support.

Specifically, this program is great for service-based businesses—including coaches, creatives, and wellness experts—that:

  • Know their ideal client well
  • Have a website or are in the process of creating one
  • Are committed to updating their website at least once per month
  • Are just getting started with SEO or have some familiarity with SEO and want to continue improving their online visibility
  • Recently rebranded or gained clarity around their brand differentiators and want to fine-tune their online presence for greater exposure

Register Now

Ready to have a sustainable SEO strategy you’re excited about?

Join the spring round of group coaching! Space is limited so that everyone has an opportunity to get their individual questions answered throughout the program. Grab your spot today!

Bonus! If you choose to pay in full, you’ll receive a 60-minute SEO Strategy Session to use at any point during or after the program.

One-time payment


3 monthly payments


Early Bird Pricing! ($150 off)

Frequently Asked Questions

When will the live trainings take place?

The trainings are scheduled for 1-2:30pm CDT every other Wednesday.

Will the trainings be recorded?
Yes! All of the trainings will be recorded and available for 3 months following the group coaching program.
How much time can I expect the homework to take?

I recommend setting aside 2-4 hours each week to fill out the worksheets and implement your homework.

Does my website need to be on a particular platform to get the best SEO results?
For small business websites I strongly recommend WordPress as I’ve found it to be the best for SEO. With that being said, other platforms like Squarespace and Wix have been expanding their SEO features and this coaching program is applicable to all websites.

Hear What Others Have Said

Sara came to speak at my entrepreneur group (and I’ve attended her workshops) and she’s always so generous with her time and knowledge. Her approach to SEO and digital marketing makes it feel easy to tackle an intimidating topic and I’ve always walked away having already implemented the skills and tricks she shared. Recommend her to anyone!

- Katrina W.

Thank you so much for the knowledge packed training session. I got quite a lot from it!!

- Lauren M.

Thanks for the great session. I learned so much technical info as well as the type of text to incorporate, which was just as powerful.

- Colleen F.

Sara gave an excellent presentation on SEO to our AIGA Solopreneurs group that was both engaging and informative. Since the group had varying levels of knowledge and was primarily creatives, she tailored the information specifically for the audience. First she outlined basics, and then she did some deeper dives into specifics for those with more advanced knowledge. I know the group enjoyed the talk because they had excellent questions and were reluctant to let her go when our meeting time was up.

- Karin O.

Still have questions?